INTRODUCING: ANDREA MAACK

It takes a visionary such as Andrea Maack to successfully turn a series of scented-art exhibitions into a global beauty brand. The unusual combination of a visual artist working with a fragrance became an instant hit within the niche beauty sector. The virtuoso Maack works across many disciplines including painting, installation, photography, and sculpture. Her art toes the line between the conceptual, the commercial and the wearable, drawing much of her inspiration from nature which is deeply reflective through her three latest fragrances: "Soft Tension", "Craft", and "Dual".  

Soft Tension is a sensual white musk inspired by a thick mysterious fog. Like a white desert, the fog is a place to get lost in and let go. This fragrance is a bold mix of musks combined with freesia that grounds itself in the skin. Black raw materials are mixed with white ones such as mate absolute, cedar wood and moss creating the soft tension.

Freesia-Musk-Mate Absolut-Cedar Wood-Moss

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Originally created for a temporary museum exhibition and never intended to be worn as a personal fragrance the character of Craft is illusive, dynamic and exciting, a fragrance for those who stand out from the crowd. With its icy, metallic opening, the scent deepens in complexity with the introduction of cedar wood in the middle notes, and a base of patchouli that anchors the fragrance in familiar territory.

Aldehydes, Elemi, Cold Metal, Ice, Cedarwood, Patchouli, Black pepper, White pepper

Tap here to shop 'Craft' by Andrea Maack

Dual is a unisex sport fragrance inspired by the calming water of the natural hot springs in the Icelandic highlands. This fragrance mimics the feeling of fresh water on the skin and the intense color spectrum surrounding the hot spring lagoons. The powerful, uplifting aromas of ginger, lemon and pink pepper coexists with the grounded woody elements of dry amber and cedar wood resulting in an enlivening scent experience.

Ginger-Lemon- Pink pepper-Dry Amber-Cedarwood

Tap here to shop 'Dual' by Andrea Maack

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